I have to admit that I was starting to feel a little depressed. I know Christmastime is supposed to be a happy time, but something was pulling me under more and more. I tried to do all my favorite things (reading, drinking coffee, etc) but nothing was helping. I finally realized that I was "gap-focused."
I was spending so much time lamenting what didn't get done this year that I was spiraling down into my own pit of despair. I forgot to acknowledge what went well and what we did accomplish. When I find myself doing this, I call it focusing on the gap. The gap that is between me and hitting the mark.
I really thought I had quit striving for perfectionism, but perfectionism rears its ugly head when I am least suspecting it. The truth is that I am very hard on myself. I have high standards and when I don't reach my own goals, I berate myself.
Tonight my mood turned around when I realized all the good things that happened in 2016. We reached our goal of 430 students at our music school. Our net income increased from 2015 to 2016. We helped to serve more clients than ever before with Never Alone Business Services. I finished writing my book, Happy Kids, Growing Biz.
Do you find yourself focusing on the gap? Do you forget to acknowledge your accomplishments and instead keep pushing pushing forward? If so, you're not alone. Most of us high-achieving business owners don't take the time to actually acknowledge the good things that we have accomplished.
Today, I'm going make a list of everything that was good about 2016. I encourage you to do the same. You may need to enlist the help of your spouse or your staff to help you remember.
Before you make your new goals for 2017, make sure you take a moment to remember what you got done this year. I guarantee it's more than you realize.
I'm cheering you on!
Dear busy business owner,
I know you're working so hard. Especially this time of year. You're buying gifts for your staff, you're making sure that everything gets purchased, you're overseeing the schedules, and you're making projections for 2017. The days are long and the hours are often never-ending.
You also get the priviledge of creating jobs and hiring amazing people. You see the smiles on your clients' faces and you get the joy of making a difference in the community.
And yet, sometimes it all still feels so small. Like maybe it doesn't really matter. Is this all worth it? Couldn't there be a bigger vision? A more glamorous mission?
I want you to know that what you do matters. Your company is your calling. It's a reflection of who you are and what you were created to do. No one is exactly like you. You bring your personality and your preferences and your flare into everything you do. Sometimes the difference you're making in the world feels so tiny. You're so aware that there are bigger things that need to be accomplished--people are fleeing war-torn countries, babies are dying, cancer is spreading. And yet. Listen to me. All you can do is be faithful in YOUR calling. You are exactly where you are for a reason and a purpose. You ARE making a difference in lives, and your efforts spread like a stone dropped in a pond. You may not ever see all the ripples that you are causing. But you are actually required to be faithful where you are and use the gifts and talents you've been given. Because, don't you see? If we all do that--if we all stay faithful to the calling we've been given--then it all works together! We all play our part. And that makes a bigger difference in the world than we could ever do alone.
Does your heart ache for a need? Do tears spring up in your eyes when you see how much is yet to be done in the world? Don't ignore those clues. Use that passion and ache to fuel your desire to grow your company. And then GIVE BACK. Start small. Even $25 makes a difference. But don't stop there. Give more.
This year, set a giving goal. Maybe it's 10% of your net revenue. Or 5% of your gross. Whatever you decide, your giving will increase as your company grows! This accomplishes a dual pupose: you will have a bigger goal outside of yourself and you will know that you are making a difference in the world. You will also have a bigger reason for growing your company and serving more people in 2017!
Don't look down on the work that you do. Don't resent where you've been planted. Instead, remember that you are exactly where you are supposed to do. What you do matters. I believe that with all my heart.
And I believe in YOU.
It's December. You're feeling a little antsy. Sales are down. The phones are (relatively) quiet. You're tempted to bomb your email list with a December special or run an expensive Facebook campaign.
I've been feeling the same way, and while my intuition has been whispering, "Wait," I still have been chomping at the bit. I'm ready for 2017. I'm ready to grow my music school. Let's do this!
And yet, I need to finish my Christmas shopping and wrap the presents I've hidden. I need to make cookies for our family get-together, but before I can do that, I have to buy the supplies to make the cookies. Before we actually get to baking, I need to wash all the dishes (our dishwasher is broken, boo). It's an overwhelming time of year--not only for me, but for our customers! This is precisely why you need to be patient and wait to run your 2017 marketing campaign. Give your prospects some space. Respect their crazy. Let them shop and wrap and bake and enjoy the season. There's plenty of time for marketing!
Now, where to put all your nervous energy (as you're procrastinating on wrapping those gifts)? You can PLAN your January marketing. Write those emails. Map it out. Line up some great photos for your Facebook campaigns (remember: smiling happy faces looking AT the camera!).
If your staff is pacing nervously, let them make plans to spruce up your location. Do paint touch-ups. Get those cobwebs high in the corner. Move some furniture around. Let this "slow" time be a time of improvement before the New Year's rush.
And the best use of your time and energy this month is definitely giving back. Who can you bless? What need can you meet? Send that check anonymously. Buy a new winter coat for that family in need. Do a food or new toy drive at your business. Leverage your position and your company to be a force of good in the community and in the world.
Enjoy the season. Breathe. (And listen to some wonderful music!)
I was getting a haircut this week and my dear friend (and hair stylist) described a crazy day last week when she was running all over town to get to the bank, and then run to Target for groceries and batteries and dog food. I stared at her in disbelief. "Sweetheart," I said in love. "Why on earth are you wasting all that time?!"
"What do you mean?" she asked in exasperation.
"Honey, I NEVER go to Target for groceries or batteries. You need to order that stuff ONLINE!"
My dear friend is a busy business owner and mom of 4, just like me. She was running all over town getting ready to travel that week. I gave her some huge time-saving tips and I want to share those with you, too.
1. Whenever possible, do NOT go to the bank.
Get your checks automatically deposited into your accounts. You can even take a picture of your checks to be deposited and upload them to your bank. (If your bank doesn't provide this, maybe you need a different bank.) Avoid the bank like the plague and it will save you so much time!! (In fact, as much as humanly possible, get rid of ALL checks! You should be using Square to take payments on site, have clients on auto pay. Use anything except checks that need to be deposited or can be lost or put through the wash. Not that I know anything about that, wink wink.)
2. Order your groceries online.
You do not have time that be subjected to the marketing powers of Target or Walmart or Cub. It's so easy to be sucked into their deals and their shiny displays. Get what YOU need and stick to your list! Every Sunday night, I place an order at www.cobornsdelivers.com. I found a day that matches their delivery schedule and I get my groceries delivered to my door before noon on Monday morning. Some of my friends place an order at Walmart and go drive to the location and they'll load up your car! It doesn't cost anything extra, but it can save you SO much time and stress and effort.
HUGE tip: Go into your previous orders and re-order items that you buy every week. Honestly? This is probably 75% of your weekly order anyway! Don't reinvent the wheel. Just get those basics again.
Also-- do NOT scroll through everything they offer. Use the search bar to find your favorite items and then add them to your cart!
3. Get Amazon Prime.
My friend told me that she had been meaning to get Prime from Amazon (free two day shipping). "What is stopping you?!?" I asked. It's only $99 per year!! (And sometimes you can find a deal on that price!) Amazon Prime means never searching Target for batteries or light bulbs again. Just order them. Amazon Prime means getting the gray sweatpants delivered to your HOUSE and saves you hours of searching, when school or activities send you an email informing you that little Sally needs gray pants for the school play. I even have toilet paper and paper towels on autoship. I'll always need those items so they might as well show up on my doorstep every 90 days without me having to think about it.
You do NOT need to waste your time running errands! You have important things to do!
Here's what you have to get right so you can eliminate the crazy:
1. Get organized.
Are you jumping in the car every time you run out of something (like cat food)? I love to keep lists in my phone and when I'm almost out of something, I add it to my list. I also set reminders so I remember to check my stock of frequently used items (lightbulbs, batteries, napkins, shampoo, etc.). I like to place one order per month for these types of non-perishable things.
2. Plan ahead.
Know the delivery schedule for your online grocery service and place the order on the same day every week. Set reminders in your phone to prompt you to place your grocery order. I know you have a million things to think about--so don't rely on memory to ensure you get this done. Once a month, have a reminder to order the miscellaneous items from Amazon. Take inventory in your house (like you would in a brick and mortar store) so you kknow what you need to order!
3. Find apps to keep you organized.
I store all my Christmas and birthday gift lists in Evernote. I can access my lists from my phone or computer and search lists from past years so I remember what I gave and what names I had. When I shop on Amazon, I write down what I ordered and how much I spent so I don't have to add it to the list after it arrives. My hubby and I love to use MyGroceries, an app for tracking the groceries we need. We can both add items as we run out of items and then we both know what we need.
Is technology holding you back?
We talk to so many people who just hate technology. I get it. Things are constantly changing, and if it's just not your cup of tea, it can be intimidating and frustrating. However, just like learning anything new, you CAN keep trying. Don't let your limiting belief hold you back. Are you hearing a voice in your head that is saying, "I'll never learn this stuff. I'm just not good at technology."?
Turn those statements around and say, "I can learn this. I can try one thing at a time. I won't give up."
Attitude is truly everything. If you believe you can achieve it, you will!
Technology has the ability to make your life simpler so you can get back to what you LOVE to do. Driving around, getting distracted, and wasting time is not improving your business or your family life. If you could free up time to have an evening with your familiy, wouldn't that be worth learning a new skill?
You don't have to do everything at once. What is one change that could you make to free up some time (especially during the busy holiday season)?
How can you take one tiny baby step and make a huge difference in your life? Try ordering groceries. Or picking them up curbside. Or using Amazon Prime. I think you'll be delighted with the results when you just stop, breathe, and readjust your steps. You don't have to overhaul your life-- you just have to make one small change! And it could make a huge difference in your stress levels! Get your peace back this Christmas season.
I'm cheering you on.
Dear busy business owner,
You deserve the highest level of support possible.
Hiring that new team member, hiring a house cleaner, or hiring a nanny is not a luxury. It's not something that other people can afford, but you can't. No, if you are building a succesful company, it's not a luxury--it's a necessity.
You didn't start your own company to work non-stop and never take a vacation! Imagine working for a boss that never gave you breaks and never allowed you to have time off. Ludicrious.
When you are your own boss, you need to be kind to yourself. And the only way to ease your burden is to hire the highest level of support around you. Imagine having amazing team members that understand your vision and who are invested in helping build your company. Wouldn't that be amazing?! You have to actually visualize that person and what it would feel like to have them on your team before you can hire them.
Now imagine if you were able to soley focus on income-generating activities. Could you do more marketing? Get new clients? If other team members were managing the day-to-day operations, would it free you up to bring new income into the business? Hiring the right team means their efforts, plus your freed up time will pay for their salary! Make a list of the tasks you could delegate or train someone to do. Make a list of things you wish you could do--but never get to becuase there's just not enough time. Keep the list very specific and on your desk. Now make a list of the qualities and personality traits of the people that you want to work for you. Be as detailed as possible!
This last summer, we moved into a new house. Before we fully decided to move, I wavered on the decision. Should we stay? Should we move? I wrote pros and cons lists and prayed (a lot) and finally Chris and I came to the unanimous decision that it was time to leave. I made a list of all the things I wanted in our new house. I had about 20 items listed. Then, I ruthlessly and relentlessly scoured the MLS, looking for homes. When I found one that I liked, I jumped in the car and drove by it. I attended open houses. I talked to realtors. I searched high and low for the right house. It seemed nothing was right for us. And then, out of the blue, a house became available. When I drove by it, I was stunned. It was exactly everything that was on our list! Down to the exact neighborhood! I jumped on the opportunity and within days, it was done. The house was ours.
Everyone around us (including our kids) exclaimed, "Woah--that happened FAST!" But they didn't see the agony and searching that had occurred for the previous 6 months. And the reason it could happen so fast is that I knew exactly what we were looking for.
You can't find what you're looking for if you don't KNOW what you are looking for! If you wander around aimlessly, you'll continue to waste time, waste energy, and probably end up lost. But if you STOP and define exactly what your goals are, make a list, and keep that list close, then when you find it, you'll know it's right!
If you know you need to hire more help to lighten your load, make a list today of exactly what you are looking for. If people have failed you in the past, use that experience to know what you do and don't want this next time. Please don't give up on people just because you've been burned. Decide to learn from the experience. Make your list. Get very specific. Then go hunting for that person! Don't stop looking until you find the exact fit.
When I look around our house, every day I am amazed that we live here. It's exactly right for our family. I'm so glad I had the faith to believe I would find what I was looking for. It was worth the journey!
Dear tired soul,
You really don't have to do everything. You don't have to stretch yourself so thin. You don't have to fill in all the white spaces until there's no margin at all.
You really don't have to say "yes" to everyone who needs you.
You don't have to shoulder everything on your own.
That project that is driving you crazy?! You don't have to do it. Nope. You can let someone help you. You can hire someone. You can delegate it.
I know you're strong. I do. I know you've done this before and it's easier and faster to just do it yourself. I get it.
I know you've been burned by hiring people and then they leave. They get a different job. They go a different direction. They have left you in a lurch. I get it. I really, really do.
I know it's scary and overwhelming, but you really can hire someone again. It's scary and vulnerable, but you can do it. In fact, you must.
You can't keep going like this.
I see you. You're so tired. You're so exhausted and depleted. And you just keep pushing through.
It's time to make a change. It's time to take a new road. You simply can't keep going like you are.
The stress will eat you alive. Your health will start to fail.
You can't live on caffeine and limited meals.
You are the author of this story. You are not a victim of circumstance. You can rise above. You can make a list of what you WANT and what you DON'T WANT and adjust accordingly. You can make a plan and execute it. You are STRONG. You are amazing. Look what you've done to get this far! You are a warrior and an overcomer. You can overcome this.
It's time to put your foot down. You don't need to keep going like this. It's time to make a change. It's YOUR time.
You've got this.
And if you need help, you just let us know.
All week I've been talking to my coaching clients about the importance of a monthly newsletter. It seems so old fashioned, doesn't it? But I actually count it as one of the most important elements of my marketing!
A newsletter is a fun, casual way to stay in front of your customers and prospects. It's not "salesy" and it's predictable. When you add someone to your newsletter list, you know they are going to hear from you every month. For prospects, it's a gentle reminder that you're still here, ready for them to sign up/join/buy when they are ready. For current clients, it keeps you on their radar, and when you ask them to refer you to their friends, they will!
Let's face it. Your current clients may use your services, but they may not know you are taking new clients. You have to actually say, "Tell your friends! We have room for more!"
When your prospects request more info, call you, or email you, they may not be ready to buy yet. You don't want to hound them forever, do you? Yuck. So you reach out a couple times and then put them on your newsletter list. It's a very easy way to systematically reach out to them, without them feeling like you're chasing them down.
Here are some tips for connecting with your clients via newsletters:
Don't be formal, be fun!
No reason to use a professional voice--be casual, like the tone of this blog. Write FUN articles about you, your family, the weather, the changing seasons, your dog (seriously!), sports, or anything else you love to write about!
Blast your message on multiple channels
When you write your newsletter each month, you need to send the message on multiple channels: Post it on your website, send it as an email, post it on Facebook (use the website link), and also mail it to their mailbox! Don't worry--you aren't bombarding people. Some will read it via email, others don't even check their email! Some will catch it on Facebook, and others will be surprised to get some fun mail (instead of just bills!)
Be Real and Be You
In the social media age, we are all hungry for people who are "real" and authentic. We don't need stiff and formal. (Seriously. Even if you're an insurance agent or dentist!) Write a really fun front page article (or ask your spouse to help you). The goal is to touch base with your clients and prospects in a friendly, engaging way. You want them to LIKE you, so they will buy from you!
Entertain your reader
Please, for the love, do not write about technical things. If you're a dentist, don't tell me how to clean my teeth! If you're a chiropractor, don't write about subluxation. Just entertain me! Add a funny comic strip or pictures of your pets! If you're not fun or interesting, they won't read it, and you'll be wasting your time, and that will be a bummer, now won't it?!
Use lots of pictures (and pull from your Facebook page)
A GREAT idea for filling your newsletter is to pull content that you already posted on Facebook! Whoo hoo! Reusing material is a great idea! You already posted those pictures--now go grab them and add them to your newsletter. Most people didn't see them on Facebook the first time around, and even if they did, things move so quickly now days that they can see them again. No problemo.
Listen--I'm an avid reader, but most people aren't. They love to SCAN and they love pictures! So fill your newsletter with fun pictures!
Get your newsletter in the mailbox
I know. It's a ton of work to actually mail a paper newsletter to your list's mailbox. But you know what? NO ONE is doing this! Do you want to stand out? Do you want more clients? You do? Then it's worth all the work and effort to design a newsletter, print it, address it, and send it in the mail! (You can pay companies to help you with this, too.)
If you really, truly want to grow your business, you need to ramp up your newsletters. Put reminders on your phone for the first of every month to start writing your front page article. Put another reminder to send it to the printers on the 10th of the month.
Get your office staff to do the bulk of the work for you! You can even write several articles at once for the next couple months! (Totally ninja, I know!)
It all comes down to systems. You have to make a system for getting your newsletter done every month. It takes discipline for sure. But if you want to grow your business, you have to make this a priority! It works. I promise.
(You can see my newsletter link on my website HERE.)
It's a common complaint. People get soooo much email. So, as business owners, how do we still use email but not drive our customers crazy?
1. Keep it simple.
No need for multiple columns or fancy designs anymore. People are reading their email on their phone and you need to keep your communication to a one column design.
2. Once a week
Try to keep your communication no more than once a week. Be simple and use bullet points, when you can. Think of busy people checking their email on the go. You want to be clear and concise!
3. Be entertaining!
Have a lighter tone in your email (not corporate or formal) and make people want to read your emails. If you're always boring or rude or forceful, they'll delete it without even opening it.
4. Be conversational
As you're writing, think of one person in your mind. Write like you're writing to a friend. It will be so much more enjoyable for everyone to read. Drop the formal tone. Just be yourself!
4. Use a BIG font!
You can't always control how your email will look on a mobile device, but you can help by making your font BIG when you send it. When the font is too tiny, it's frustrating to try to squeeze and pinch and try to read all the words!
4. Use a REAL email provider.
No more Outlook. No more gmail. If you are running a company, and sending bulk emails, you must use a real email provider, like Mail Chimp (our favorite). First of all, it's much easier to keep track of your lists and email contacts. Secondly, it's the law that people must be able to opt out of your list. You must have an "unsubscribe" link at the bottom of your email.
(Obviously I'm not talking about emails to one person. I'm talking about your mailing list, advertisements, sending out your blog, or emailing your newsletter. Yes, still use gmail for every day emailing!)
5. Be consistent
If you're running a company, I know things get busy and crazy. But make it your goal to email your list at least once a month. Once a week is better. When you disappear and go silent, it can be very confusing when you show up in their inbox again. "Who is this again??" they will ask. And if it's been awhile, come right out and introduce yourself again! It will help.
6. Open Rates
If you're watching the open rate statistics in your email provider, don't get discouraged. The numbers aren't always accurate for people reading your emails on their phones (which is almost everyone). One tip to increase your open rate is to use a very causal subject line, like you are writing to a friend. This makes people curious and they want to read what you've written.
7. Broadcast on multiple "channels"
When you send an email, be sure to send the SAME message in multiple ways. Post it on Facebook, post it on your blog, hang up flyers in your brick and mortar location, or hand out flyers. People need to see a message multiple times, and plus, there's always that one guy with 2,000 unread emails. Send your info in multiple ways and you're more likely to be heard.
Remember--our world is noisy and filled with information and messages. Be interesting and conversational and keep it simple. Focus on connecting with your reader! Then your message will be heard!
Once in awhile, I find my heart pounding, emotions rising, blood pressure escalating. I feel resistance: "I don't want to do this" I mutter. I push through. "Gotta get this done." I slam my fist on the desk, frustrated.
Other times in my business, I breeze through tasks, amazed at how quickly and easily I can maneuver my way through the situation. I click through items one by one, happily checking things off my list.
What's makes all the difference in these two scenarios? It's all in how we are wired.
Some people love to physically do things with their hands. You may like building, fixing, using machinery, untangling things, or making a physical model. Some of us get angry and frustrated while attempting to do the same things.
Some people are wired to create systems, organization, and rules. Others buck systems and love to question "Why?"
Figuring out how you are wired and what comes easily and naturally is a huge key to more happiness in life. If you can avoid the stress of doing things you are not naturally good at, you can spend more time on the things you love. And here's the thing: the thing that YOU love is difficult for other people! So if we stick to our strengths, we all win.
A couple years ago I was preparing for a big family meal at our house. Relatives were driving from out of town and the house was buzzing with excitement and anticipation. I needed another rack added in the oven so I could bake more food at one time. This particular oven rack was curved at one end and I could not figure out how which direction the rack should go in. Was it backwards? Upside down? I felt my blood pressure rising, but instead of getting frustrated, I called out to my hubby, Chris. He installed the new rack, easily and with no effort. What was frustrating for me was easy to him.
Very often in our business, we send out emails to our clients. Chris can labor over the words and phrases and waste time and effort, or he can ask me to pound out a couple paragraphs in a minute or two. It's not that he can't write--it's just much easier for me.
Having a team for your business is crucial so that you can figure out how each person is wired. I love giving assessments to my staff so I know what they enjoy and what stresses them out. Studies have proven that we all love doing a job that we enjoy, that we feel is meaningful, and where we feel useful. "Delegate" isn't such a scary word when you re-frame it and think of assigning tasks based on who truly thrives in each area.
We've all been taught to "power through" or to do the unpleasant tasks first. "No pain, no gain." But I'm going to challenge your thinking. Every time you do something that brings up feelings of anger, stress, or resentment, write it down. (Or make a mental note. Or tell Siri to jot it down.) Conversely, when you breeze through certain tasks, write those down too. Bonus points if the task isn't just easy, but you truly love doing it. After assembling your list for a few weeks, analyze it. What tasks should you stop doing? What can you give to your team instead? Don't delegate because you "should" delegate, delegate the items that frustrate you or stress you out. Keep things on your list that you truly enjoy and love to do. Here's why: You gain energy from doing things that come easily or naturally to you. When you gain energy, you can get more things done! Why drain your battery doing something that someone else could do easily and naturally?
A business owner recently told me that she delegated all her favorite tasks to her staff because she thought as the owner that she "should" do the unpleasant things. NO! Everyone defines "unpleasant" differently. Keep the tasks that you love and are good at. Assign tasks to your staff based on what they are good at. Then we all win!
I hate numbers, but Chris loves them. The same task in a spreadsheet that would put me in a bad mood takes Chris effortless time.
I love copywriting. I can whip out a headline, an email subject or a blog in just a few minutes. Chris will waste time and energy trying to do the same thing.
Some of my kids are really good at some things, and others are good at other things. I pay attention and assign them chores based on their natural abilities. I'll tell you a little secret: it makes the whole family happier when we all get to do the things that we are naturally wired to do.
I challenge you to re-think your To Do list. Who can help you? Who can you delegate tasks to? Who can you hire? And what can you do more of just because you love it and it comes naturally?
Accept this challenge and watch your life change. Guaranteed.
Social Media has changed the way we all do business! It's astounding that we can show up in the living rooms of our ideal clients and connect with them right on their phone or laptop!
You can choose to be frustrated that marketing is always evolving and changing or you can be grateful for the amazing opportunity to leverage what is new and right in front of us!
If you haven't cracked the code on making Facebook Ads work for you, you need to purchase my training! I'll walk you step by step through making Facebook ads work for your brick and mortar business. (Hint: it's very different from how online businesses use it.)
Before you purchase my training, here are a few things you need to know!
Have a Business Page
You need a personal profile, of course, to navigate Facebook. But you must also have a Business Page. It's very simple to start a page if you haven't. (Just Google it.) Make sure your header photo is fun and engaging (build a collage here: www.picmonkey.com). For your profile picture, use faces, NOT your logo.
Use Facebook ads during your peak response times
Spend your money on Facebook marketing at your peak response times. Once you're getting good responses, then you can experiment during your "off" season. But when you first get started, make sure your clients are actually thinking about your product and what you are selling.
Facebook is NOT a place to be "professional." It's for connection. You're going to have to deliberately change your "voice" on Facebook and make sure you are connecting with your audience in a fun, light, social way. Drop the formality. Be casual, just like you would when you're talking to a close friend! Trust me--you'll attract more business.
Fill out your About Section
Make sure all your contact info is current and filled out on your business Page. Fill out all the sections so people can find you! Change the "button" to say "Contact Us" and link up your website so people will be guided from Facebook to your website.
Do FB Live!
Video is king right now on Facebook. (Facebook is trying to rival YouTube for videos.) The BEST engagement you can get on Facebook is through Facebook Live. Yes, it can be intimidating to "Go Live" but just jump in and try it! Be fun and interesting and show people "behind the scenes" of what your company does.
Get Training on Facebook Ads
If you're thinking, "Facebook just doesn't work for me" you're wrong. You just haven't cracked the code yet! Contact me and request my Facebook training for brick and mortar, local business. People are reporting wonderful results. I'd love to help!
By the way, Facebook is one of my top referral sources for my school of music! We got 93 new students just from Facebook last year. Does Facebook work for advertising? Oh yes, it does.
Hi, I'm Jen Hickle!